Operation Hat Trick (OHT) surpasses $6 million in lifetime giving for wounded and recovering service members and veterans

Operation Hat Trick (OHT) surpasses $6 million in lifetime giving for wounded and recovering service members and veterans

HAMPTON, N.H., October 2, 2025 – Operation Hat Trick (OHT), a social impact organization supporting the recovery of wounded American service members and veterans, has surpassed $6 million in lifetime giving.

“When OHT first began, the goal of reaching $1 million seemed impossible,” said OHT founder and CEO Dot Sheehan. “We were begging to get new partners and working hard to build a brand – and we were doing it all on a shoestring budget.”

After reaching the milestone, OHT forged strategic partnerships with one of the nation’s largest online retailers – Fanatics. As revenues from royalties took off, their pace quickened to $2 million in 2021, $3 million in 2022, then $4 million in 2023, and $5 million in 2024. One year later, OHT has topped the $6 million mark in giving back.

“Thanks to universities, pro-leagues and teams, licensees, consumers, retailers/e-tailers and corporations, OHT has been able to help 138 nonprofits in 43 states to date and fill many critical gaps in care, including mental health, our #1 focus,” Sheehan continued.

“The impact has been enormous for the wounded and recovering service members and veterans who needed our help. Navy SEALs Nate Hardy and Mike Koch - to whom we have dedicated OHT - would be so proud to see how their brothers and sisters in service have benefitted from OHT's support,” Sheehan concluded.

Operation Hat Trick’s innovative operational business model is clearly differentiated from other veteran-focused nonprofits. OHT pioneered the first national philanthropic, co-branded, cause marketing retail apparel licensing program in America.

Instead of relying on donations, OHT raises money by selling distinctive headwear, apparel and other products/merchandise, receiving a royalty from every purchase. More than 500 American universities and colleges proudly display their logos with OHT’s. Many businesses, NHL, NBA and MiLB teams do the same and are active supporters.

Operation Hat Trick products are available via leading online retailers such as Fanatics and Amazon as well as national retailers including Scheels, Rally House, Dick’s Sporting Goods, Academy Sports & Outdoors, Kohl’s, Lids and more.

Consumer demand for OHT co-branded products has steadily increased thanks to OHT’s one-of-a-kind strategic partnership with Colosseum Athletics. “Colosseum is very honored to partner with Operation Hat Trick in apparel and headwear,” said John Pfeifer, Executive Vice President at Colosseum. “This has continued to be a strong partnership, allowing us to bring a unique design and story to market with our retail partners, schools, and OHT to offer a purchase with a purpose. Helping our Veterans and their families, who have given up so much to protect us and our freedom - we are truly honored to help support them.”

Operation Hat Trick (OHT) generates awareness, support and funding for the recovery of America’s wounded service members and veterans. The 501c3 has been recognized by GuideStar seven years in-a-row as a Platinum seal of transparency organization for its responsible stewardship and is in the top 0.1% of charities nationally in transparency and operational excellence. (https:/learn.guidestar.org/platinum).

Support and learn more about Operation Hat Trick by visiting: operationhattrick.org.